INFORMATION DESIGN - EXERCISES [Quantify Data & L.A.T.C.H]

11.1.2023 - 18.1.2023 (Week 1 - Week 2)
Loh Qiao Yin / 0348923 
Information Design / Bachelor of Design in Creative Media / Taylor's University
Exercise 1
[Quantify Data]
Exercise 2
[L.A.T.C.H]


INSTRUCTIONS

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LECTURES

Week 1
Motion Graphics
- graphics in movement
- composition + animation

The composition in motion graphics includes typography and graphics whereas the animation involves movement + rhythm 

Design process of motion graphics
1) Write a script with a story
2) Storyboard while visualising the elements
3) Take the storyboard into design
4) Animate the final design

Animation vs Motion Graphic
- Animation focuses on characters and storylines, motion graphic focuses on moving graphic elements, shapes and texts

Motion Graphic Anatomy
- Text animation: Kinetic typography
- Vector animation: Graphic elements created in AI

Week 2
FLIP 2: Saul Wurman’s L.A.T.C.H
- method of information organisation
- consists of 5 principles
1) Location
2) Alphabet
3) Time
4) Category
5) Hierarchy 

Fig 1.1 LATCH example: Classification of UN Countries, 20 January 2023


WEEK 3
FLIP 3: Miller’s Law (Chunking)

- the process of taking individual pieces of information (chunks) and grouping them into larger units.
- break the text and multimedia content into smaller chunks to help users process, understand, and remember it better.


Fig 1.2 Chonking not chunking, 29 January 2023

Week 4
Flip 4: Manuel Lima's 9 Directives Manifesto 
- a list that helps clarify what Information Visualization is through 9 directives

1) Form Follows Function
 Your work should always be driven by a query/ explanation

2)
 Interactivity is Key
allows for investigation and learning through discovery

3) Cite your source

4) 
The Power of Narrative
- a storyline increases engagement 

5) 
Do Not Glorify Aesthetics
“should always be a consequence and never a goal"

6) 
Look for Relevancy
- the reason for visualizing the information

7) Embrace time
- It is difficult to work with but provides tons of info

8) 
Aspire for Knowledge
- the purpose is to facilitate understanding and learning

9) 
Avoid Gratuitous Visualizations
“should respond as a cognitive filter, an empowered lens of insight, and should never add more noise to the flow” 


TASK


WEEK 1

FLIP 1: Different types of infographics & online tools

Task 1 (Group)
Present slides in your blog that shows the different types of infographic + the kind of information they’re applicable for + an example for each identified type.

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Fig 2.1 Group discussion slides, 13 January 2023

Task 2 (Individual)
Pick one free online infographic tool and re-design one poorly constructed infographic poster. Present the redesigned infographics with before and after comparison.

Fig 2.2 Before (left) vs after (right) re-designed poster, 13 January 2023

Aspects I changed:
1) Colour - Peach to blue. There is an associated relevance to sleep with the colour blue as it brings calmness.
2) Graphical elements - The original poster's cartoon images seemed too scattered. However, despite looking neater, I hoped that I could have incorporated more pictures into my re-designed poster but it was difficult to fit in more due to the composition.
3) Textbox - Removed the outline for the boxes and used a contrast in colour to show the shape of it instead.
4) Hierarchy of text - Different sizes of text are used.
5) Content - Added a catchphrase as the title to attract attention.


Personal rating + review of Canva for
1) Difficulty, intuitiveness
- Beginner-friendly and easy to navigate
2) Usefulness
- A good all-rounder design software for basic posters done in a short time
3) Design templates, choices
- Plentiful templates and graphical elements to be chosen despite half of them are only available in a paid-plan

Exercise 1

i. CHOSEN DATA
There was a box of dead batteries on my table, ready to be recycled but I decided to give them another purpose before being disposed of. How convenient for getting inspiration.

Fig 2.1 Dead batteries, 14 January 2023

ii. DATA SORTING & ARRANGEMENT
Laid them out to count how many and what type of batteries I have and drafted out the data.

Fig 2.2 Batteries sorting, 14 January 2023

Fig 2.3 Batteries sorting draft, 14 January 2023

iii. EXPLORATION
I decided to have a top view of the head of the batteries as the graphics on their bodies are too messy which will cause the overall image to look cluttered. Luckily, there are different colours and patterns to distinguish each brand from another.

A green graph paper was used as it vaguely mimics the colours and lines on a circuit board, which aligns with the electronic theme of my data.

Fig 2.4 1st arrangement idea, 14 January 2023

I decided to create more negative space on the left side for labellings as well as clearer proximity and grouping, so the viewer's attention would not get lost easily.

Fig 2.5 2nd arrangement idea, 14 January 2023

iv. FINAL PRESENTED DATA

Fig 2.6 Final presented data, 14 January 2023

WEEK 2

FLIP 2: Saul Wurman’s L.A.T.C.H

Task 1 (Group)
In your group, present an explanation of the topic and provide examples or scenarios of what information is best utilized with each principle.
Fig 3.1 Group slides L.A.T.C.H explanation, 20 January 2023

Fig 3.2 Group slides L.A.T.C.H example, 20 January 2023

Task 2 (Individual)
Organize a group of information into a visual poster that combined and utilizes the LATCH principles  (min. 4)
Requirements: 
Size resolution: 1240 × 1750 pixels or 2048 × 2048 pixels

Fig 3.3 Data planning, 20 January 2023

As usual, I try to find a topic of interest and incorporate it into my assignment to make it enjoyable (hopefully not to the extent that I ended up hating what I initially like). I've been playing different game sequels from Kingdom Rush since I was a kid and the taxonomy in the game is suitable to be used for the infographic. 

Fig 3.4 Final LATCH poster, 20 January 2023

WEEK 3

FLIP 3: Miller’s Law (Chunking)

Task 1 (Group)
In your group, present an explanation on the topic and provide an example of how to best utilize this technique in terms of visual delivery for each of these approaches:

1- A well-designed infographic
2- UX/UI, web, app, games (screen-based)

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Fig 4.1 Group slides Miller's Law, 29 January 2022

WEEK 4

FLIP 4: Manuel Lima's 9 Directives Manifesto 

Task 1 (Group)
In your group, present an explanation on this topic and find one example of how to best display each of the directives. 

Do also present one good designed infographic that illustrates the 9 directives for information visualizations and one poorly designed infographic that failed to address the directives.

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Fig 5.1 Group slides Manuel Lima's 9 Directives Manifesto, 3 February 2023


FEEDBACK
 
Week 3
- It would be great to put effort into designing the group slides despite it being just a 1-hour discussion


REFLECTION

Having a group presentation about the topic for each lecture is definitely not my favourite part but I have to admit that it works to make sure we pay attention to the learning context. Since most of us dread giving a presentation and would not want to be unprepared. As usual, I like the creative freedom given to demonstrate the design principles with my own interested topics, as long as the core is still relevant to what has been taught. The small tasks are like a side quest that can be mundane to do sometimes but not to an extent where it is taking away too much of my time to focus on the other big tasks.

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